Here’s a parody on the Old Spice commercial for Paso Robles’ Zinfandel festival.   A little background on Zinfandel from Wikipedia may help give some color to the clip:

“Zinfandel is a variety of red grape planted in over 10 percent of California vineyards. DNA fingerprinting revealed that it is genetically equivalent to the Croatian grape Crljenak Kaštelanski, and also the Primitivo variety traditionally grown in the “heel” of Italy, where it was introduced in the 18th century. The grape found its way to the United States in the mid-19th century”

It is now widely known as “America’s”  vine and wine.

p.s. Paso Robles is a wonderful wine tasting region….worth the drive!